THE SERVICE STANDARD BLOG
by DK Brand Collective
Real experiences. Honest Evaluations. Needed Feedback.
We evaluate customer service across corporate, entertainment, retail, and all other customer-focused industries providing firsthand insights into how businesses treat their customers
The Purpose Behind The Service Standard Blog
Our company was built on the belief that every business can turn challenges into opportunities for growth. Through our four core services Ignite Team Empowerment Trainings, Executive & 1:1 Coaching, Elevate Event Solutions, and the Empower Brand Suite, we help organizations strengthen their teams, elevate customer experiences, and build brands that last.
The Service Standard Blog was created to share what we see firsthand as we work with businesses across multiple industries. Instead of reviewing from a customer’s point of view, we provide professional insight highlighting real opportunities for improvement in customer service, employee engagement, leadership consistency, and day-to-day operations.
Each post is designed to give companies a clear picture of how they can raise their service standards, retain loyal customers, and empower their staff. For businesses ready to take action, our blog naturally connects to the services we provide turning observations into real solutions that create growth, stronger leadership, and long-term success.
The Four Service Pillars
These four pillars are the foundation of how we evaluate customer experience. The Customer Service Standard Checkup expands these pillars into a full scoring system, backed by industry-recognized customer service standards. Every business is scored based on real interactions in areas like greeting, speed, communication, problem-solving, teamwork, and overall customer satisfaction.
Welcome & First Impressions
Was the greeting timely and genuine?
Did staff acknowledge you quickly?
Did you feel invited into the space?
Professionalism
& Consistency
Was staff demeanor respectful and courteous?
Did employees seem knowledgeable and confident?
Was the service consistent across the team and management?
Attentiveness
& Care
Did staff notice needs without being asked?
Were requests handled promptly & accurately?
Did you feel like a priority throughout the visit?
Problem-Solving & Recovery
Did staff take ownership and resolve problems fairly?
Did they turn setbacks into positives?
Looking for a real-world assessment of your customer service?
Click below to learn about The Customer Service Standard Checkup, a free, in-person evaluation where we visit your business, score the service experience, and highlight what you do well.
The Service Standard Blog
Discover real stories, insights, and reviews that highlight the impact of great (and not-so-great) service. Our Service Standard Blog shares lessons learned, practical tips, and examples from businesses we’ve experienced firsthand. Click below to explore the blog and see how service can truly set a brand apart.